by Matthew Brennan | Oct 12, 2012 | content marketing strategy, Featured
Yesterday afternoon my wife and I took a fall drive through the country. The way that the fiery color of the leaves blend with the rustic color of harvested corn sticks out every year when we make one of these drives. September and October mean the same thing every...
by Matthew Brennan | Oct 11, 2012 | Business Strategy, Featured
I’m here to to provide a jolting revelation. While at times it may feel like it, you have not reached a dead end. The illusive last page on the Internet is still a long, long way away. The Internet Is A Vast, Overcrowded Place By the end of 2011, there were: 200...
by Matthew Brennan | Oct 10, 2012 | content marketing strategy, Featured
I don’t always write blogs, but when I do, I make them interesting. Oh, who am I kidding, I write a lot of blogs. In the course of doing so, it occurs that copywriters, web designers, and other Internet marketers all have their buzzwords for what your marketing...
by Matthew Brennan | Oct 9, 2012 | Business Strategy, Featured
As I write this post, we are minutes away from the first of three presidential debates for the 2012 election. The similarities between politics and business are striking. Many of the same attributes that help people win elections help when marketing a business as...
by Matthew Brennan | Oct 8, 2012 | blog strategy, Featured
One frequent question among bloggers is how long the post should be. I usually answer this the same way: It should be as long as it takes to convey the thought or idea. There’s no set limit. Overall, usually the 400-600 word range is a good place to be....