by Matthew Brennan | Jan 4, 2022 | Business Strategy
You may not fully like writing your own marketing copy. It may not be a business task that you relish doing. But taking on this task on your own may have an unexpected benefit within your life that may show through in other places. Let me explain a little further....
by Matthew Brennan | Jan 20, 2021 | Business Strategy
I recently received a bit of feedback about my website and online presence that caught me a little by surprise. As someone who runs their own business, I feel like I’m constantly operating in some form of self-promotion. I’m trying to educate business owners, and help...
by Matthew Brennan | Nov 10, 2020 | Business Strategy
The health and wellness industry is a thriving, multi-billion dollar consumer sector, and remains poised for growth into the future. However, any industry that large is bound to be competitive. In order to stand out, it takes a strong message that differentiates your...
by Matthew Brennan | May 18, 2020 | Business Strategy
Here’s what an experienced medical device or pharmaceutical copywriter can do for you… Healthcare advancements are more critical now than ever. Companies are vying for attention for new treatments, devices, or other products. A healthcare or medical copywriter can...
by Matthew Brennan | Mar 18, 2020 | Business Strategy
We look outside, and things are quiet and eerie. Companies of all sizes have sent their employees to work from home. Some remote workers, myself included, have even gained a junior “coworker” due to school closings. The coronavirus has ushered in some strange...
by Matthew Brennan | Feb 3, 2020 | Business Strategy
If you’re running a business, you’re in a constant fight for attention. These principles of copywriting can help you craft a message that is compelling and convincing. They can help you to create content that helps readers to fall in love with your company, which is...
