by Matthew Brennan | Apr 11, 2019 | Business Strategy
Find out how a SaaS copywriter can improve your company… Developing an important piece of software is a significant accomplishment, but without a strong marketing message, you’re only halfway there. No matter what niche you’ve selected to work in, chances are...
by Matthew Brennan | Feb 27, 2019 | Business Strategy
Copywriting for robotics companies is about amplifying the human connection with your brand. Your marketing message should convey exactly how you make your customers’ lives better. When that message is muddled, it causes confusion. The robotics and electronics markets...
by Matthew Brennan | Feb 13, 2019 | Business Strategy
Some suggestions and tips for improving copywriting for IT companies. The number of B2B sales that come through digital sales is trending upwards at a consistent level. Geography becomes less of a limitation for those who offer remote services, and the strength of...
by Matthew Brennan | Mar 23, 2018 | Business Strategy
When you’re looking to get the word out about your business, it may be more beneficial than you think to hire a copywriter. Your time is valuable. Your resources are limited. And to put it bluntly: you may not be the best person suited to the task of writing about...
by Matthew Brennan | Dec 22, 2017 | Business Strategy
We’re in the prime season for blogs and stories written about marketing in 2018. What are the new bells and whistles? What will they all mean? What can we do to gain a competitive edge? While these are all worthwhile and valid questions, it’s important to remember...
by Matthew Brennan | Jan 23, 2017 | Business Strategy, Featured
The best way to find new clients is to keep trying new methods and find what works for you. Are you still looking for ways to grow your business within the New Year? Any service-based business runs the risk of being a little feast or famine. But the good news is there...
