Professional Email Copywriter
Meet Your Customers on their Most-Used Medium
If you’re wondering about the effectiveness of email marketing these days, consider that there are now more than 5.6 billion active email accounts, and a significant percentage of those people check their email nearly every time they pick up their phone.
In fact, marketers who use segmented email campaigns note as much as a 760 percent increase in profits, according to the same set of Hubspot statistics. All of this amounts to email becoming an important medium that should be addressed with your company’s marketing.
My name is Matt Brennan and I am a professional email copywriter. I help businesses compose targeted email campaigns that can result in additional sales. If you’re looking to take a fresh approach to your email marketing, let’s have a conversation.
3 BIG Benefits of Email Marketing
There are significant benefits to building an email list and regularly sending subscribers content to their inboxes. This continues to be one of the most popular digital marketing methods for a reason. Below are just a few of the biggest advantages.
Develop Trust with Your Audience
Building a permission-based email list that allows customers to sign up for messages helps them to understand exactly what they registered for. Subject lines that provoke curiosity paired with strong, valuable content can guide them to take action and keep them coming back for more.
A Personalized Approach to Content
Building an email list allows you to segment customers into different lists based on preferences. This allows you the freedom and flexibility to send to both lists. This can help your audience feel like the content was created with them in mind.
You’re in business to make money, and email marketing can help. Emails can help you target new prospects, remarket your business to existing customers, or find referrals. It all depends on how personalized the email content is, and the quality of it.
A Focused Message
While people check their email on a regular basis, it doesn’t guarantee that they’ll stick with you until the end of their message. Email marketing is most successful when the message is tight and focused on one directive.
It’s a medium that thrives on an educational approach with a persuasive call to action at the end. That call to action may be a direct sale, or it may be to “learn more” by clicking on a link to a recent blog post or article. The message must be clear and concise for people to continue reading until the call to action.
A professional email copywriter can help you write tight, focused emails that persuade your customer to take the intended action.
An Affordable Marketing Approach
While sales letters have their advantages, sending out hundreds or thousands at a time can have a significant expense. Email marketing offers you the opportunity to deliver a similar message to a similar size audience either free or nearly free. When used properly, it can also lead to improved sales.
People who have tried email marketing without much success may try to convince you that it is an outdated method that doesn’t work. Spammy, or salesy emails can go straight to a user’s trash, or easily be ignored.
But well-targeted emails can lead to a strong boost in sales that makes hiring a professional email copywriter a valuable investment in your business.
Working with a Professional Email Copywriter
Marketing emails that miss the mark will simply be ignored or may go undetected in the user’s spam folder. A professional email copywriter can help you avoid this pitfall, by creating persuasive content that motivates your audience to take action.
Realizing better results from your email marketing will make your marketing investment worthwhile.
Hire Professional Email Copywriter Matt Brennan
Strong email campaigns can help you turn your audience into dedicated brand loyalists and fans. My name is Matt Brennan, and I am a professional email copywriter ready to help your business improve customer relationships and increase sales.
If you have any further questions or would like to discuss your next project contact me today!
HIRE AN EMAIL COPYWRITER
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CALL: (815) 503-0286