by Matthew Brennan | Oct 23, 2024 | Featured
A lot has changed in the world of content and copywriting over the last two years. Businesses are able to pursue the shortcut of using ChatGPT, Jasper, and other content-producing AI to do a job that previously used to be left for people. But the results may be less...
by Matthew Brennan | Nov 6, 2021 | blog strategy, Featured
*Content updated January, 2024 Hiring a blog copywriter will continue to be one of the best ways to help your business grow as we move into 2024. I often use the same analogy to describe the benefits of blog copywriting to my clients. It’s not a quick fix or a...
by Matthew Brennan | May 7, 2021 | Featured
*Content Updated January, 2024 Learn How to Market Your Health and Wellness Business So It Stands Out In a Crowded Marketplace “The greatest wealth is health.” -Virgil Marketing for health and wellness companies will continue to be of vital importance. While the...
by Matthew Brennan | Mar 17, 2021 | Featured
Improving your health and wellness copywriting skills can help you to grow your business. Your patients or customers are out there doing the research they need to be doing to improve their health. They’re looking up the type of information that will improve their...
by Matthew Brennan | Feb 10, 2021 | Featured
Your customers are searching for you. They’re scrolling through the results. But if your industry is anything like most, there could be hundreds, if not thousands of results. In order to prevent the feeling of overwhelm that sinks in, they likely stick to the front...
by Matthew Brennan | Feb 3, 2021 | Featured
Copywriting for services pages answers one specific question. You know the one, it’s the first question you’re asked at any party or networking event. On the surface, it’s a basic question, but those who answer it well somehow feel more compelling and worthy of our...