by Matthew Brennan | May 10, 2018 | sales letter strategy
For whatever reason, let’s say you find yourself in a position where you need to drum up some business in a hurry. There are more options than ever before in a well-executed digital marketing arsenal, but if expediency is what you’re looking for, some will work better...
by Matthew Brennan | Apr 3, 2018 | Featured, sales letter strategy
Sales letter copywriting may seem overwhelming for the sheer length of the document, but as long as you stick to a few basic principles it’s not as hard as it looks. You don’t need to be a professional copywriter to pull it off for yourself. Some businesses choose to...
by Matthew Brennan | Feb 17, 2018 | sales letter strategy
You don’t have to be a professional copywriter to write a successful sales letter. It’s not complicated, but it does require paying attention to the craft. It may take changing the way you think about your business. A successful sales letter can make your company. In...
by Matthew Brennan | Apr 19, 2016 | Featured, sales letter strategy
Writing a sales letter can be an effective way to draw people’s attention to your business. A good sales letter accomplishes a lot in a short amount of time. It shows your reader that you aren’t just trying to sell to them, but that you identify with their problem. It...
