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5 Blogging Statistics You Should Care About

5 Blogging Statistics You Should Care About

Your blog is an extension of your brand. In fact, in many cases, it could be your customer's first exposure to your business. It's crucial that you take every step to ensure that your audience is getting the most from the message. Here are 5 blogging statistics that...

How to Write The Best Web Content for Your Business

How to Write The Best Web Content for Your Business

Convincing your audience to take that extra step and become a customer is tricky, even when it comes to the Internet. A big step in this process is creating the best web content possible. It’s not enough to simply rank for key search terms. The message needs to be...

The Benefits of Hiring a Blog Copywriter

The Benefits of Hiring a Blog Copywriter

Hiring a blog copywriter will continue to be one of the best ways to help your business grow as we move into 2022.   I often use the same analogy to describe the benefits of blog copywriting to my clients. It’s not a quick fix or a miracle cure. Blogging is what you...

The Health and Wellness Marketing Report for 2021

The Health and Wellness Marketing Report for 2021

Learn How to Market Your Health and Wellness Business So It Stands Out In a Crowded Marketplace “The greatest wealth is health.” -Virgil Marketing for health and wellness companies will continue to be of vital importance. While the industry is rising in prevalence, a...

When to Write a Press Release, and How They Help

When to Write a Press Release, and How They Help

When to write a press release is an important public relations question for all businesses. They are an effective tool when they are used in the proper strategic manner. The main purpose of a press release is to notify the media about a newsworthy event, product...

What’s Involved in Writing a Good Case Study?

What’s Involved in Writing a Good Case Study?

Writing a good case study goes beyond just a simple testimonial. They showcase how a real-life customer used your product or service to solve a genuine problem. They highlight how you helped them accomplish their goal. A good case study is written with your potential...

Copywriting for Services Pages: What You Need to Know

Copywriting for Services Pages: What You Need to Know

Copywriting for services pages answers one specific question. You know the one, it’s the first question you’re asked at any party or networking event. On the surface, it’s a basic question, but those who answer it well somehow feel more compelling and worthy of our...

What a Digital Copywriter Can Do For Your Business

What a Digital Copywriter Can Do For Your Business

A digital copywriter can help you tell your story in a way that differentiates your business and helps you to stand out from the competition. When you’re talking about your online presence, this is as important as ever. For too many businesses, their online presence...