by Matthew Brennan | Oct 4, 2022 | blog strategy
Your blog is an extension of your brand. In fact, in many cases, it could be your customer’s first exposure to your business. It’s crucial that you take every step to ensure that your audience is getting the most from the message. Here are 5 blogging...
by Matthew Brennan | Nov 6, 2021 | blog strategy, Featured
Hiring a blog copywriter will continue to be one of the best ways to help your business grow as we move into 2022. I often use the same analogy to describe the benefits of blog copywriting to my clients. It’s not a quick fix or a miracle cure. Blogging is what you...
by Matthew Brennan | Mar 3, 2021 | blog strategy
This blogging checklist can help you get more mileage out of each post that you write. Writing a blog post that your audience will read and take action on isn’t a complicated endeavor, but it does contain several steps. It helps if you can keep each step straight...
by Matthew Brennan | Jul 8, 2020 | blog strategy
If you’re wondering “How can a blog copywriter help my business?” you’re not alone. Maybe you’ve always thought of yourself as a strong writer. Maybe you don’t see the value in telling your own story, or it all seems like too much work. Whatever the case may be, if...
by Matthew Brennan | Jul 1, 2020 | blog strategy, Featured
Whether you are an entrepreneur, small business owner, or someone who is simply looking to find their way on social media today, chances are you’re hearing a lot about personal brand. I want to start with a bit of a story on how mine has evolved over the last few...
by Matthew Brennan | Jun 3, 2020 | blog strategy
Marketing your business online requires that you develop some skills as a business blogger… We live in a world that prioritizes immediate results. But a blog is a steady investment that takes time to pay off. Look at it this way. Dieters don’t meet their target weight...
