by Matthew Brennan | Feb 19, 2013 | blog strategy, Featured
Practical Blogging Tips For Those Looking To Improve Their Content Marketing Strategies Do you remember all those obnoxious cliches that athletics coaches used to drop? Maybe in your life it was a music, drama or art teacher. Now it might be a boss. The athletics...
by Matthew Brennan | Jan 15, 2013 | blog strategy, Featured
Business owners need to spend a moment looking at this from the other side of the fence. Blog writing provides a less intrusive, informational way to earn the attention of your potential customer. What’s your buying process like? Seriously. Think about it....
by Matthew Brennan | Jan 13, 2013 | blog strategy, Featured
Blogging is a great way to build your business and convey your message, but it can take awhile to show signs of growth. If you’re looking for the route to overnight success, it’s not through blogging. Developing trust and building relationships takes time,...
by Matthew Brennan | Jan 2, 2013 | blog strategy, Featured
The New Year is always that natural built in time for re-evaluating your business strategy. It’s a time to take a look at what you’re doing and assess whether it’s worked, and how well. I’ve got a few amazing new opportunities I’m working...
by Matthew Brennan | Dec 4, 2012 | blog strategy, Featured
I’ve recently started picking up more copywriting clients in the home improvement industry. One thing that this industry generally does right in their online marketing, is their visual approach to the medium. It’s an easier way to move readers from start...
by Matthew Brennan | Nov 23, 2012 | blog strategy, Featured
Sometimes blog ideas take a little work. Here are a few suggestions for finding them when the going gets rough. Keep a notebook of ideas (or the digital equivalent). When something strikes you, write it down. Consider your conversations with customers. What...
