by Matthew Brennan | Jan 5, 2016 | Business Strategy, Featured
What are your Blog Goals for 2016? The New Year offers a natural reflective point to set blog goals for 2016, whether you are a new or seasoned blogger. We all want to see more traffic. We want our blogs to serve as our sales force, working to bring in new...
by Matthew Brennan | Dec 29, 2015 | Business Strategy, Featured
Small businesses are no longer limited by the size of their marketing budget – they can develop and use a platform to learn how to write to sell. The development of content marketing allows businesses of all sizes to compete. A strong website with engaging and...
by Matthew Brennan | Dec 22, 2015 | blog strategy, Featured
Are you building a better blog strategy for the new year? Your blog can, and should be one of your best sales tools. There should be a consistent blog strategy or content marketing strategy in place to guide your digital business. Your blog is a powerful resource when...
by Matthew Brennan | Dec 15, 2015 | content marketing strategy, Featured
I hate to break it to you, but your customers probably have zero attention span. They probably decide whether they want to continue on to the next search result within a matter of seconds – especially if your site neglects customer questions. Design may draw...
by Matthew Brennan | Dec 8, 2015 | copywriting strategy, Featured
Here’s How To Write a Story that Sells: If you want to reach your audience in a memorable way, and use your content to distinguish your business in a crowded field, it’s time to learn how to write a story that sells. Statistics and numbers are a great way to support...