by Matthew Brennan | Oct 1, 2017 | blog strategy, Featured
Good writing habits are an integral part of using digital marketing to grow your business. We’ve all been told how important quality content is to the future of our business, but what exactly does that mean? Becoming a successful blogger takes work. It takes...
by Matthew Brennan | Sep 11, 2017 | content marketing strategy, Featured
Great copy is more than just an afterthought. We all want a website that truly works as your always-on-duty sales partner. We all want marketing materials that truly resonate with your audience. That means your messaging is more than an afterthought. Too many business...
by Matthew Brennan | Aug 29, 2017 | content marketing strategy, Featured
Blogging consistently takes a great deal of time and energy, but fortunately there are other ways to create valuable content. None are meant to be a substitute for a strong blogging strategy, but instead they can enhance it. Where does your audience hang out? Make...
by Matthew Brennan | Aug 22, 2017 | copywriting strategy, Featured
Why businesses absolutely must understand writing to communicate, and how some get it horribly wrong. You have the space and the freedom to completely market your business on your own. The newspaper, radio and television middlemen no longer dictate the size of your...
by Matthew Brennan | Aug 15, 2017 | blog strategy, Featured
A list of considerations you should make before you start a blog in 2017. A website without a blog is essentially a home without windows. At the minimum, it is an under-lit home that allows very little light in. It’s a simple analogy, really. People have questions...