![Content Marketing Takes Creativity]()
by Matthew Brennan | Apr 18, 2013 | content marketing strategy, Featured
What Becoming a Professional Content Marketer Looks Like Whoever you are, whatever you do, you’re here because you believe in the power of content marketing. You understand that providing your readers with awesome content means strengthening your business and...
by Matthew Brennan | Apr 16, 2013 | blog strategy, Featured, Uncategorized
Ray Kinsella was nuts. OK, so he was also fictional, but my larger point remains. Kinsella was the Iowa farmer in Field of Dreams who heard voices. Anybody telling you “If you build it, they will come,” isn’t telling you the full story. If you build...
by Matthew Brennan | Apr 14, 2013 | blog strategy, Featured
Promote Your Blog The Right Way Blogging’s three step process: Write blog. Post on social sites. Watch traffic and sales pour in. What? It didn’t work? OK, you’re not alone. You wrote something. You posted on all the obligatory social networks. But...
by Matthew Brennan | Apr 11, 2013 | blog strategy, Featured, Uncategorized
How To Know When You Need A Little Extra Blogging Push There’s nothing inherently wrong with keeping your content writing in house. Lots of businesses have been searching for the right cost saving measures for a long period of time. Here’s the thing....
by Matthew Brennan | Apr 9, 2013 | copywriting strategy, Featured
What Businesses Should Look For In A Marketing Writer One of the questions I’m asked the most after “How much for a __________?”, is whether I have any experience writing for XYZ industry. Sometimes the answer is yes, sometimes the answer is no.For...
