![Spring Clean Your Website For Optimal Performance]()
by Matthew Brennan | May 9, 2013 | Featured, web content strategy
It’s that time of year. Things sit idle. They gather dust and become cluttered. It’s up to us to bring them back into working order, and clean them off. Your website is no different. If you haven’t given it any TLC in a little while, it may not work the way they did...
by Matthew Brennan | Feb 24, 2013 | Featured, web content strategy
There’s all those industry websites, and then there’s you. You’re different. I know that. You know that. But your readers don’t know that unless you tell them. How? Your About page. When your readers want their questions about you and your...
by Matthew Brennan | Feb 21, 2013 | Featured, web content strategy
This is a guest post from Brian Basilico at B2B Interactive Marketing. The Three Keys To A Good Website Some people think that just having a good website is key to online success. But I have to ask, what constitutes a GOOD website? Beauty (or GOOD in this case) is in...
by Matthew Brennan | Feb 1, 2013 | Featured, web content strategy
One common question business owners ask is why you need a website if you’re on social media. My standard response is that your website is the best place to truly brand your business. A Facebook page is a Facebook page whether it’s for your business or...
by Matthew Brennan | Jan 29, 2013 | Featured, web content strategy
Let’s say for a second that you’ve committed every trick in the book to get your website to rank just a little higher in the search engines. You’ve used keywords in place of pronouns to the point that you’ve begun to doubt your own command of...
by Matthew Brennan | Jan 27, 2013 | Featured, web content strategy
The web is a competitive place. All it takes is a simple Google search to come to that realization. The important thing in today’s world is to know how to stand out in a crowd. One great way to do that is to get personal with your readers. Another way is to...
