by Matthew Brennan | Sep 25, 2012 | blog strategy, Featured
I can’t tell you how many times it happens. You have a great idea while you are out doing something away from the computer. When you finish doing whatever you were doing, you sit down, power up the computer, open up the word processor. Then…. Nothing....
by Matthew Brennan | Sep 18, 2012 | blog strategy, Featured
“If I had more time, I’d write a shorter letter.” Mark Twain wrote these words, and in today’s world of Twitter, Facebook and emails, they’re just as meaningful. Twitter You have 140 characters and a crowded news feed. That...
by Matthew Brennan | Sep 11, 2012 | blog strategy, Featured
It used to be that to put the word out about your business, you needed to purchase a television or newspaper ad. Publishing companies were required for authors to disseminate their work. No matter the size, or purpose of your business, new marketing practices have...
by Matthew Brennan | Sep 6, 2012 | blog strategy, Featured
Like any other aspect of social media, blogging needs to be a frequent, and long-term strategy in your marketing plan. If you blog once a month, and aren’t seeing an increase in traffic, page hits, or readers, it may be time to ramp up your efforts. Readers need some...
by Matthew Brennan | Sep 3, 2012 | blog strategy, Featured
I have news for you. Your readers and customers are not sitting down at the computer all day long to take in advertisements. When it comes to your blogging, and other regular marketing materials, you might not want to treat them like they are. It’s time to give your...
by Matthew Brennan | Jul 20, 2012 | blog strategy, Uncategorized
Lots of people have lots of opinions when it comes to how often a business should blog. If you’re looking to continuously increase your visibility, nothing replaces blogging at least 3-5 times in a week. Now, that’s a lot of work, and I don’t regularly hit that number...
