by Matthew Brennan | Jan 2, 2012 | Business Strategy, Featured, Uncategorized
A goal without a plan is a dream. I wish I could take credit for that line, but I saw it on a client’s Facebook page. My client runs a gym, and the phrase came as part of a fitness related graphic, but works well for business as well. Now is the time where people and...
by Matthew Brennan | Dec 16, 2011 | copywriting strategy, Featured
Say for a second that you found the perfect job opportunity and wanted to apply. Your skill set matched the description they offered, the contact for the position seems like the perfect boss, and all things are a go. As you prepare to send out your resume and cover...
by Matthew Brennan | Dec 1, 2011 | Business Strategy, Featured
In today’s business world, it is important to establish yourself as an expert. One excellent way to do that is through an eBook. It’s a great way to lay out the case for your product or service. Writing and editing an eBook can take a large time commitment, and to be...
by Matthew Brennan | Nov 28, 2011 | Featured, social media strategy
Social media is everywhere. There are no shortage of people on Facebook, Twitter, or LinkedIn who are there to tell you how to use it. Social media is a lot of things, but one thing it is not is a get rich quick scheme. There are challenges. It’s something that you...
by Matthew Brennan | Nov 23, 2011 | Business Strategy, Featured
As we prepare to sit down for a turkey meal, it is time to think of the 2011 moments with your small business that you have to be thankful for. It’s a great day to celebrate. I am grateful for all the new clients I’ve picked up over the recent months that are helping...