by Matthew Brennan | Feb 14, 2013 | Business Strategy, Featured
In honor of Valentine’s Day, I wanted to write a post explaining why I wake up every morning and do what I do, and why I love it. My career path took an unexpected turn about six years ago. When friends and family ask, I always tell them that journalism was...
by Matthew Brennan | Feb 12, 2013 | Business Strategy, Featured
Reading a series of blogs recently, I found a gem piece of advice. It’s the type of thing that any industry blogger should be doing, and is often overlooked. Here it is: You need to be taking in more information than you’re putting out. Why? The minute...
by Matthew Brennan | Feb 10, 2013 | Business Strategy, Featured
And What You Can Do About It To Start Attracting Real Readers There’s a quote out there, about a leader without a following, and how he’s just taking a walk. Blogging can feel that way, which is why it’s good to see your traffic spike every once in...
by Matthew Brennan | Feb 7, 2013 | content marketing strategy, Featured
You may blog because you love to write. After all it can be a rewarding and cathartic process. But one thing you have to understand, is that blogging is not a self-serving activity, or at least it shouldn’t be. Yes, you need to write about your passions, but it...
by Matthew Brennan | Feb 5, 2013 | content marketing strategy, Featured
With another NFL season in the books, the year moves on. In just a few days the sun will start to shine a little brighter. The temperature will feel just a little warmer. The birds will sing a little louder. It’s just a matter of days until pitchers and catchers...