by Matthew Brennan | Oct 5, 2016 | Business Strategy, Featured
(Note: This is the second chapter of my book Write Right-Sell Now, available on Amazon.) Bring a Little Imagination to What You Do There are probably many people out there who do what you do, no matter what industry you are in. With digital marketing, they are...
by Matthew Brennan | May 30, 2016 | Business Strategy, Featured
A newsletter is a great way to keep your audience engaged, and with the right newsletter ideas, your business can remain in the forefront of your customers’ minds. They can be used to keep tabs on what is new with your business, and much more beyond that. A newsletter...
by Matthew Brennan | Apr 11, 2016 | Business Strategy, Featured
Creating a marketing plan is crucial to online success. Your business thrives on human relationships. It’s more than just dropping a sales line on your customers. Relationships matter, and they take time to develop. A successful approach to marketing requires being...
by Matthew Brennan | Apr 4, 2016 | Business Strategy, Featured
Opening Day, and Writing Marketing Copy that sells Today is opening day, one of my favorite days in sports. I love it for the fact that the cold, snowy days of winter are behind us. I love it for the fact it won’t be too long until we see the ivy full grown at Wrigley...
by Matthew Brennan | Mar 8, 2016 | Business Strategy, Featured
It’s easy to get into a marketing rut, and simply publish a post and walk away. Sometimes we need a few creative marketing tips to shake up our routine and draw readers back to what we are writing. The Internet is a crowded place these days, and we are past the days...
by Matthew Brennan | Jan 5, 2016 | Business Strategy, Featured
What are your Blog Goals for 2016? The New Year offers a natural reflective point to set blog goals for 2016, whether you are a new or seasoned blogger. We all want to see more traffic. We want our blogs to serve as our sales force, working to bring in new...