by Matthew Brennan | Mar 6, 2012 | Business Strategy, Featured
By staring at the computer all day long, it’s easy to lose track of what is happening next door, or in your town. Don’t get sucked into your computer. Don’t get too cozy in that little office you built at home. Get out. Meet actual people. Experience a real-life...
by Matthew Brennan | Feb 23, 2012 | Business Strategy, Featured
Sometimes less is more. That’s exactly the case when the owners of a Chicago software company Jason Fried and David Heinemeier Hansson teamed up to share their ideas on running a business in Rework. Fried and Hansson own 37Signals, a software company that has been...
by Matthew Brennan | Feb 17, 2012 | Business Strategy, Featured
You may be the charismatic, smooth, life of the party-type person, but I have news for you. The things that people do have a lasting impact—more so than the things that people say. Tell me that rocks are animals and the sky is green, I’ll dismiss you as an idiot. Give...
by Matthew Brennan | Feb 10, 2012 | Business Strategy, Featured
I’m writing this post plugged into my laptop with headphones as my wife watches American Idol. The parallels between online marketing and the hit reality show are actually quite striking. American Idol became a way to achieve success and fame without going through the...
by Matthew Brennan | Jan 18, 2012 | Business Strategy, Featured
So you made some resolutions to ramp up your marketing in 2012. Before you start aimlessly posting to your social media networks and taking shots in the dark, consider making a quality marketing plan for your business—something you’ll be able to stick to. When you...
by Matthew Brennan | Jan 16, 2012 | Business Strategy, Featured
We all know that social media can be a massive time suck. You may power up the computer with strong intentions, to spend the afternoon scrolling through your newsfeed, finding out what your friends ate for lunch. Pretty soon the afternoon is gone. We’ve all been...
