by Matthew Brennan | Mar 19, 2012 | Featured, social media strategy
There’s always a lot of discussion and debate as to what the best time to post content on your social networks is. Shareaholic studied their metrics for the 2011 year, and came up with some pretty exact results. Thursdays between 8 a.m. and noon is the best time to...
by Matthew Brennan | Mar 14, 2012 | copywriting strategy
Writing with voice used to be something only novelists, journalists, and ad people had to figure out. With social media, now everyone is a writer. If you want to stand out, you have to learn how to be interesting. Period. You have to market smarter. There’s a deluge...
by Matthew Brennan | Mar 12, 2012 | blog strategy
The pulse of the cursor blinking on a blank white page. The temptation to walk away from the computer and grab a quick snack. The lure of the television. Writing can be an intimidating practice. Sometimes it’s one that you have to force yourself to endure. This is...
by Matthew Brennan | Mar 9, 2012 | Business Strategy, Featured
In a different world, the flinch saved our lives. The instinct that we are all programmed with became a necessary way to escape very real dangers. Today humans don’t hunt our own food. We aren’t faced with the same types of day-to-day risks that we used to see as...
by Matthew Brennan | Mar 6, 2012 | Business Strategy, Featured
By staring at the computer all day long, it’s easy to lose track of what is happening next door, or in your town. Don’t get sucked into your computer. Don’t get too cozy in that little office you built at home. Get out. Meet actual people. Experience a real-life...
