by Matthew Brennan | Dec 5, 2016 | Featured, web content strategy
Writing home page content is a crucial part of your marketing process. It used to be that when a potential customer had questions they’d pick up the phone. If they liked what they heard, they may get in the car and drive down to your business to find out more....
by Matthew Brennan | Nov 28, 2016 | content marketing strategy, Featured
Are You Keeping Your Audience Happy? Your audience has pressing questions they want answered. People have problems they want solved. By the click of a mouse, they chose you. The words you give them matter. Do you spend high valued blog real estate easing their pain,...
by Matthew Brennan | Nov 21, 2016 | content marketing strategy, Featured
Developing the right content marketing plan can play a significant role in the success of your marketing and business. Let’s back up for a minute and define content marketing, and talk about why you need it in your business. From Content Marketing Institute: Content...
by Matthew Brennan | Nov 15, 2016 | copywriting strategy, Featured
Why do you need a copy editing checklist for your marketing? With WordPress it has never been easier to publish your own content. This opens up the gates for small to medium sized businesses with little marketing budget to be able to reach large amounts of people....
by Matthew Brennan | Nov 14, 2016 | blog strategy, Featured
Becoming a better blogger requires discipline and a commitment to change, but it is possible. Blogging can sometimes feel like an endless cycle. You work and work, and the results don’t always occur fast. Below are 9 tips for seeing those results. Make sure you are...
