Professional Blog Copywriter
Attract an Audience and Build Your Brand With Professional Blog Posts
Standing out from the competition is critical online, and hiring a professional blog copywriter can help you attract your audience’s attention.
A blog creates multiple points of entry into your website and online marketing funnel. You have an unlimited number of opportunities to attract new customers with valuable content. With a static online website (a site without a blog), you are limited to the published pages, which makes it harder for potential customers to find you.
My name is Matt Brennan, and I am a professional blog copywriter. I help businesses enhance their online marketing efforts by publishing fresh content on a regular schedule. This content is optimized for added visibility in the search engines, while also appealing to readers.
With any online marketing effort, it’s important to get your customers to know, like, and trust you. A blog is an opportunity to provide important educational information regarding your industry in a friendly manner. It’s an opportunity to strengthen customer relationships. As a blog copywriter, I can help you make the most of this powerful marketing opportunity.
Do you have questions about your next project? Contact me today!
The Benefits of Hiring a Blog Copywriter:
Drive new traffic  |
Convert traffic into leads |
Improve name recognition |
Improve search rankings |
| Build your brand |
Educate your audience |
Become a thought leader |
Increase sales |
Use a Blog to Increase Sales
Blogs are one of the most useful and consistent marketing tools available. They position your brand as an industry authority and create a useful and valuable resource for your customer as they navigate the sales process.
Here are a few blogging statistics that should catch your eye when it comes to improving sales:
- Businesses that blog receive 67% more leads than those that don’t. (DemandMetric)
- Businesses that blog receive 55% more web visitors than those that don’t. (HubSpot)
- The average Google front page listing is 1,447 words. (Backlinko)
- 55% of bloggers say they see results from blog posts with 2,000 words or more. (Orbit Media)
A blog opens up more opportunity to convert readers into paying customers through content of value.
What Your Blog Should Include
Successful blogs take a conversational tone and provide information that the reader will find useful. A common resistance to blogging is that “We don’t really have anything to blog about.” Below are a few suggestions for businesses looking to blog more:
- Industry news and trends
- Information about new product launches
- How-to information
- Strategies for utilizing your products or services
- Upcoming events
- New services or product launches
- Stories about customer successes
A professional blog copywriter can help if you need help with ideas.
Purchase a Blog Subscription Package
Planning, researching, and writing a blog on a consistent basis is challenging and time-consuming. When you hire an experienced blog copywriter to manage your blog, it frees you up to focus on the core aspects of running your business. With my blog copywriting packages, I provide you with a 3-month or 12-month content plan, conduct the necessary research, and write your posts. You’ll receive blog posts that are professionally written, friendly and educational for your audience, and optimized for the search engines.
Find out more about my blog copywriting subscriptions and how they can help you to grow your business.
Blogs Provide Value to Your Audience
Your audience loves relevant and valuable content, whether it’s in long-form or short. They love posts and articles that are visually friendly and conversationally written. They love quality content that answers the questions they’ve been searching online. If you can hit those marks, you have something that will resonate.
Blogging also provides a way for your business to maintain relevance with the search engines. A well-written and informative blog that serves your readers will be rewarded with added visibility in the search engines.
Showcase Your Industry Expertise
Your customers are online looking for information. They’re searching for answers to their questions and trying hard to figure out the best products to buy, and the most efficient ways to use them.
When they’re conducting searches in your industry, are they finding you? Information that used to be proprietary is now splattered across the internet. What businesses used to charge for is now in plain sight. The companies that educate their customers and give away information are seeing the most success online.
A blog copywriter can help you maintain a higher level of relevance with your audience, and attract new customers. Contact me today, and we can talk about ways to improve your online presence with your blog.
An Added Note About Blogging
If your company is part of the growing percentage of WordPress websites on the internet, there’s little that needs to be done on the technical side to begin blogging. It may be just a few modifications on the back end to add a blog. Web building platforms of all varieties are making it easier for businesses to begin blogging. If you have a WordPress site, I can load the post as a draft into your website for your review. This gives you the added benefit of seeing the post how it will look live, before it’s published.
Are you still curious about how a blog could help your business? Here are a few blog posts on the topic that can help:
How Can a Blog Copywriter Help My Business?
5 Tactics to Become a Better Business Blogger
Stop Banging Your Head Against the Wall and Hire a Blog Copywriter Immediately
Hire Professional Blog Copywriter Matt Brennan
Your blog is a gateway into your business. It’s a way to turn interested readers into passionate customers, while positioning yourself as the expert. My name is Matt Brennan, and I am a professional blog copywriter. I help businesses enrich their customer relationships and increase revenues through blog writing.
If you have questions or would like to discuss your next project, contact me today!
Are you a business owner that understands the importance of content marketing but you don’t necessarily have the time or creativity to generate good quality material? Material that will lead to traffic and ultimately sales? Well, then you’re like me and let me tell you something, Matthew Brennan can help! I’ve had the privilege of knowing Matt on a personal level and most recently over the past few months on a professional level with him coming on board as part of my team to write articles. He isn’t interested in cranking out shallow content for the sake of just putting it out there. He is definitely passionate about providing content that is tailored to your audience and target demographic while maintaining the spirit and culture of your business. He took the time to meet with me free of charge for a consultation to really dig deep into what I, and my business, was all about. He listened to what my goals were, who my customer was, and let me know specifically how he could help me in the bigger picture of things.
He is a pleasure to work with, flexible with change, has great ideas, and writes in a way that is memorable and easy to swallow without being watered down or void of life. I’ll admit, I wondered if content marketing like this could help my business and whether or not it was worth the investment… after all, I was doing just fine with one or two blog posts a year. I entrusted Matt and gave him the go-ahead to write weekly for me. What I can tell you is this, I spend a lot of money on advertising and as of yesterday (using google analytics), I was able to see that my organic and social channels for acquisition were more than double what my pay per click was. Matt is worth every penny and I love and look forward to his ideas for the upcoming months and I also look forward to reading every blog post and article that he puts out.
STOP WRITING TWO BLOG POSTS A YEAR (like I did) and get on the ball and contact Matthew and you will see what a difference it will make for your business!